black friday: meaning, definition, pronunciation and examples

C1
UK/ˌblæk ˈfraɪ.deɪ/US/ˌblæk ˈfraɪ.deɪ/

Formal to informal; widely used in media, commerce, and everyday conversation, especially in retail contexts.

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Quick answer

What does “black friday” mean?

The Friday after the US Thanksgiving holiday, traditionally marking the start of the Christmas shopping season with major retail sales and promotions.

Audio

Pronunciation

Definition

Meaning and Definition

The Friday after the US Thanksgiving holiday, traditionally marking the start of the Christmas shopping season with major retail sales and promotions.

Any Friday (or period) of major sales and promotions, often linked to seasonal retail events or online sales; can refer metaphorically to any day of significant commercial activity or financial downturn (e.g., stock market crash).

Dialectal Variation

British vs American Usage

Differences

Originated in the US; widely adopted in the UK in the 2010s, though sometimes with less cultural association with Thanksgiving. In the US, it's deeply tied to Thanksgiving weekend; in the UK, it's more purely a retail import.

Connotations

In the US, strongly associated with family, holiday shopping, and sometimes chaos; in the UK, primarily a commercial event without the Thanksgiving link.

Frequency

Extremely high frequency in both regions during November; slightly more embedded in American cultural discourse.

Grammar

How to Use “black friday” in a Sentence

on Black Fridayfor Black Fridayduring Black FridayBlack Friday + noun (e.g., sale)

Vocabulary

Collocations

strong
Black Friday dealsBlack Friday salesBlack Friday shoppingBlack Friday weekendCyber Monday
medium
Black Friday madnessBlack Friday bargainsBlack Friday offersBlack Friday event
weak
Black Friday chaosBlack Friday crowdsBlack Friday discountspost-Black Friday

Examples

Examples of “black friday” in a Sentence

verb

British English

  • We plan to Black Friday shop online this year.
  • They're Black Fridaying from home.

American English

  • We're going to Black Friday at the mall.
  • They Black Fridayed all night.

adverb

British English

  • They shopped Black Friday early.
  • We bought it Black Friday weekend.

American English

  • We went out Black Friday morning.
  • She bought it Black Friday.

adjective

British English

  • She found a Black Friday bargain on a TV.
  • The Black Friday offers start at midnight.

American English

  • He's got his Black Friday shopping list ready.
  • The Black Friday deals are already live.

Usage

Meaning in Context

Business

Refers to retail strategy, revenue peaks, inventory management, and marketing campaigns.

Academic

Studied in marketing, consumer behavior, economics (e.g., price elasticity, demand surges).

Everyday

Used to discuss shopping plans, deals, crowds, and personal experiences.

Technical

In retail analytics, refers to specific sales data, traffic metrics, and promotional ROI.

Vocabulary

Synonyms of “black friday”

Strong

big sale dayretail bonanza

Neutral

sale dayshopping daypromotion day

Weak

discount dayshopping event

Vocabulary

Antonyms of “black friday”

regular price daynon-sale dayquiet shopping day

Watch out

Common Mistakes When Using “black friday”

  • Writing 'black friday' uncapitalised (should be capitalised as a proper noun).
  • Using 'Black Friday' to refer to any Friday sale (specific to post-Thanksgiving in the US).
  • Pronouncing 'Friday' with a weak vowel /ɪ/ instead of /eɪ/ in the second syllable.

FAQ

Frequently Asked Questions

No, while it originated in the US, it is now a major retail event in many countries including the UK, Canada, Australia, and parts of Europe and Asia.

The term likely comes from accounting: 'black ink' signifies profit, as the day pushes retailers into profitability for the year.

No, Cyber Monday is the Monday after Black Friday, focusing on online deals. Black Friday traditionally emphasised in-store sales, though the distinction has blurred.

No, not all. While most major retailers participate, some smaller or niche shops may not, and some critics boycott it due to overconsumption concerns.

The Friday after the US Thanksgiving holiday, traditionally marking the start of the Christmas shopping season with major retail sales and promotions.

Black friday is usually formal to informal; widely used in media, commerce, and everyday conversation, especially in retail contexts. in register.

Black friday: in British English it is pronounced /ˌblæk ˈfraɪ.deɪ/, and in American English it is pronounced /ˌblæk ˈfraɪ.deɪ/. Tap the audio buttons above to hear it.

Phrases

Idioms & Phrases

  • Black Friday madness
  • get Black Friday deals
  • beat the Black Friday rush

Learning

Memory Aids

Mnemonic

Think: 'Black' for the dark (early morning) shopping hours or retailers moving 'into the black' (profit); 'Friday' as the day after Thanksgiving.

Conceptual Metaphor

SHOPPING IS A SPORT / WAR (e.g., 'battle for bargains', 'shopping frenzy').

Practice

Quiz

Fill in the gap
Many retailers now start their sales well before the actual Friday.
Multiple Choice

What is the origin of the term 'Black Friday' in the retail context?