directory assistance: meaning, definition, pronunciation and examples

B2
UK/dɪˌrɛkt(ə)ri əˈsɪst(ə)ns/, /daɪˌrɛkt(ə)ri əˈsɪst(ə)ns/US/dəˈrɛktəri əˈsɪstəns/, /daɪˈrɛktəri əˈsɪstəns/

formal, neutral

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Quick answer

What does “directory assistance” mean?

A service provided by telephone companies that helps callers find telephone numbers and addresses for individuals, businesses, and organizations.

Audio

Pronunciation

Definition

Meaning and Definition

A service provided by telephone companies that helps callers find telephone numbers and addresses for individuals, businesses, and organizations.

The broader concept of information lookup services, sometimes extended metaphorically to refer to any person or system that provides guidance or connections.

Dialectal Variation

British vs American Usage

Differences

In British English, 'Directory Enquiries' is the more common traditional term, though 'Directory Assistance' is understood. In American English, 'Directory Assistance' is standard.

Connotations

Both terms are neutral, though 'Directory Enquiries' sounds slightly more formal/official in the UK.

Frequency

'Directory Assistance' is high-frequency in the US; 'Directory Enquiries' is high-frequency in the UK, though the service is now often rebranded.

Grammar

How to Use “directory assistance” in a Sentence

call [someone] for directory assistanceask directory assistance for [number]connect me to directory assistance

Vocabulary

Collocations

strong
call directory assistancecontact directory assistancereach directory assistanceuse directory assistance
medium
directory assistance operatordirectory assistance servicefree directory assistanceautomated directory assistance
weak
helpful directory assistancelocal directory assistancenational directory assistance

Usage

Meaning in Context

Business

Used when needing to contact suppliers, clients, or partners whose contact details are not immediately available.

Academic

Rarely used; might appear in historical or sociological studies of communication technology.

Everyday

Used when trying to find a phone number for a restaurant, doctor's office, or local business.

Technical

Refers to a specific telephony service, potentially involving automated interactive voice response (IVR) systems.

Vocabulary

Synonyms of “directory assistance”

Strong

directory enquiries

Neutral

informationdirectory enquiriesswitchboard

Weak

operator assistancethe operator

Vocabulary

Antonyms of “directory assistance”

caller IDpersonal contacts listdo-not-call list

Watch out

Common Mistakes When Using “directory assistance”

  • Using 'directory assistance' to refer to in-person receptionists or general information desks (it's specifically phone-based).
  • Capitalizing it as a proper noun unnecessarily.

FAQ

Frequently Asked Questions

It often depends on the phone carrier and country. It was frequently a charged service, but many providers now offer a limited number of free inquiries.

This varies by country. In the US and Canada, it's traditionally 411. In the UK, it was 192 (now 118 numbers).

Yes, most directory assistance services can provide basic address information for listed individuals and businesses.

Yes, though less frequently. It is still used by people without smartphones, with poor internet connections, or when an online search fails to yield a correct, current number.

A service provided by telephone companies that helps callers find telephone numbers and addresses for individuals, businesses, and organizations.

Directory assistance is usually formal, neutral in register.

Directory assistance: in British English it is pronounced /dɪˌrɛkt(ə)ri əˈsɪst(ə)ns/, /daɪˌrɛkt(ə)ri əˈsɪst(ə)ns/, and in American English it is pronounced /dəˈrɛktəri əˈsɪstəns/, /daɪˈrɛktəri əˈsɪstəns/. Tap the audio buttons above to hear it.

Phrases

Idioms & Phrases

  • Don't be a human directory assistance.
  • He's like walking directory assistance for the city.

Learning

Memory Aids

Mnemonic

Imagine a DIRECTORY (phone book) that comes to life as an ASSISTANT to help you find numbers.

Conceptual Metaphor

KNOWLEDGE IS A SERVICE / A GUIDE IS A TOOL

Practice

Quiz

Fill in the gap
If you don't have the number for the garage, you can always try .
Multiple Choice

What is the most common British English equivalent for 'directory assistance'?