grass roots: meaning, definition, pronunciation and examples

Medium-high (frequent in political, social, and organizational contexts)
UK/ˌɡrɑːs ˈruːts/US/ˌɡræs ˈruːts/

Formal, journalistic, political, business

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Quick answer

What does “grass roots” mean?

The most basic level of an organization or community.

Audio

Pronunciation

Definition

Meaning and Definition

The most basic level of an organization or community; the ordinary people, as opposed to the leadership or elite.

The fundamental source or origin; activity, support, or funding derived from the ordinary members of a community or organization, rather than from its leadership or external sources.

Dialectal Variation

British vs American Usage

Differences

Usage is very similar, but slightly more prevalent in American political discourse. Spelling: usually open compound ('grass roots') or hyphenated attributively ('grass-roots').

Connotations

Positively connotes authenticity, democracy, and popular involvement. Sometimes used pejoratively to imply lack of sophistication or organisation.

Frequency

Comparatively frequent in both varieties.

Grammar

How to Use “grass roots” in a Sentence

grass-roots + N (attributive)support/comes from + the grass rootsat grass-roots level

Vocabulary

Collocations

strong
movementsupportcampaignactivismorganizationlevel
medium
fundinginitiativedemocracyeffortvolunteers
weak
opinionfeelingreactionbaseconnection

Examples

Examples of “grass roots” in a Sentence

noun

British English

  • The party's policy was shaped by consultation with the grass roots.
  • Real change must come from the grass roots upwards.

American English

  • The campaign's funding came primarily from the grass roots.
  • He has strong connections to the grass roots of the union.

adjective

British English

  • It was a genuine grass-roots initiative with little central coordination.
  • They are conducting a grass-roots survey of members' opinions.

American English

  • The candidate focused on grassroots fundraising.
  • A grassroots movement emerged to oppose the development.

Usage

Meaning in Context

Business

Refers to customer feedback or initiatives originating from junior staff.

Academic

Used in sociology and political science to describe social movements.

Everyday

Used to describe local community action or support.

Technical

Less common, but can appear in discussions of organisational structure.

Vocabulary

Synonyms of “grass roots”

Strong

popular movementbottom-uplocal level

Neutral

rank and filethe basethe common people

Weak

community-levelground-upordinary members

Vocabulary

Antonyms of “grass roots”

Watch out

Common Mistakes When Using “grass roots”

  • Using as a countable noun (e.g., 'a grass root'). It is predominantly plural and often attributive.
  • Confusing with 'grassroots' (one word) which is an acceptable variant, especially as an adjective.

FAQ

Frequently Asked Questions

It is treated as plural when referring to the people (e.g., 'The grass roots are unhappy'). As an attributive adjective, it is singular (e.g., 'grass-roots movement').

There is no significant difference in meaning. 'Grass roots' is the traditional open form. 'Grassroots' (one word) is a common modern variant, especially in American English and when used adjectivally.

Yes, it can refer to initiatives, feedback, or support originating from frontline employees or regular customers, as opposed to senior management.

It is standard in formal journalism, academia, and political discourse. It is not overly technical and is widely understood.

The most basic level of an organization or community.

Grass roots: in British English it is pronounced /ˌɡrɑːs ˈruːts/, and in American English it is pronounced /ˌɡræs ˈruːts/. Tap the audio buttons above to hear it.

Phrases

Idioms & Phrases

  • Take it to the grass roots
  • Grass-roots up

Learning

Memory Aids

Mnemonic

Think of real grass: the roots are at the very bottom, supporting everything above. Similarly, 'grass roots' support is the foundational support from the very base of a group.

Conceptual Metaphor

SOCIETY/ORGANIZATION IS A PLANT (the 'roots' are the fundamental, nourishing source).

Practice

Quiz

Fill in the gap
The success of the campaign was due to its strong support, which mobilised thousands of volunteers.
Multiple Choice

What is the primary meaning of 'grass roots' in a political context?