household word: meaning, definition, pronunciation and examples

C1/C2
UK/ˌhaʊs.həʊld ˈwɜːd/US/ˌhaʊs.hoʊld ˈwɜːrd/

Formal to semi-formal; journalistic; idiomatic.

My Flashcards

Quick answer

What does “household word” mean?

A name or phrase known by almost everyone in a society.

Audio

Pronunciation

Definition

Meaning and Definition

A name or phrase known by almost everyone in a society.

Something that has become extremely familiar through widespread use, publicity, or cultural saturation; often used for brands, celebrities, or concepts.

Dialectal Variation

British vs American Usage

Differences

No significant difference in meaning. 'Household name' is a more common variant in both dialects, but 'household word' is perfectly understood.

Connotations

Slightly more formal/literary than 'household name'. In modern journalism, 'name' is more frequent.

Frequency

'Household name' is significantly more common in contemporary usage in both regions. 'Household word' retains a classic, established feel.

Grammar

How to Use “household word” in a Sentence

[Subject] became a household word.[Subject] is a household word in [country/field].It turned [object] into a household word.

Vocabulary

Collocations

strong
become ais averitabletrueinternational
medium
almost avirtually afamousfamiliar
weak
popularcommonwell-known

Examples

Examples of “household word” in a Sentence

verb

British English

  • The campaign successfully household-worded the product.

American English

  • The ad agency aimed to household-word the new app.

adverb

British English

  • The phrase is known household-wordly.

American English

  • The product is recognised household-wordly.

adjective

British English

  • He achieved a household-word status.

American English

  • It was a household-word brand.

Usage

Meaning in Context

Business

Used in marketing and branding to describe the ultimate goal of product recognition, e.g., 'We aim to make our brand a household word.'

Academic

Rare in formal academic writing, but may appear in media studies, sociology, or cultural criticism discussing fame and popular culture.

Everyday

Used in conversation to emphasize how famous or familiar something is, e.g., 'That singer is a household word now.'

Technical

Not a technical term in any specific field.

Vocabulary

Synonyms of “household word”

Strong

iconphenomenonubiquitous term

Weak

famous termwell-known phraserecognizable name

Vocabulary

Antonyms of “household word”

obscurityunknownniche termesoteric word

Watch out

Common Mistakes When Using “household word”

  • Using it in the plural (*household words*).
  • Using it to describe something negative or infamous (e.g., a scandal).
  • Confusing it with 'buzzword' (which is trendy, not necessarily universally known).

FAQ

Frequently Asked Questions

'Household name' is more common in modern usage, especially for people and brands. 'Household word' can refer to any phrase or term and sounds slightly more formal or literary.

It is strongly associated with positive or neutral fame. Using it for something infamous (like a scandal) is unusual and would likely be ironic.

No, the standard, idiomatic form is the singular 'household word' (or 'name'), even when referring to multiple entities. You would say, 'Several brands are household words' is non-standard; rephrase to '...are household names'.

It most commonly follows the verb 'be' (is/was/will be) or 'become' as a predicate noun, following the structure: '[Subject] is/became a household word.'

A name or phrase known by almost everyone in a society.

Household word is usually formal to semi-formal; journalistic; idiomatic. in register.

Household word: in British English it is pronounced /ˌhaʊs.həʊld ˈwɜːd/, and in American English it is pronounced /ˌhaʊs.hoʊld ˈwɜːrd/. Tap the audio buttons above to hear it.

Phrases

Idioms & Phrases

  • a household word/name

Learning

Memory Aids

Mnemonic

Imagine the **word** being spoken in every **household** in the country.

Conceptual Metaphor

FAMILIARITY IS PROXIMITY (the word 'lives' in every home). / FAME IS UBIQUITY (the word is everywhere).

Practice

Quiz

Fill in the gap
After the viral marketing campaign, their logo became a .
Multiple Choice

Which of the following is the LEAST appropriate context for 'household word'?