measures: meaning, definition, pronunciation and examples

B2
UK/ˈmɛʒ.əz/US/ˈmɛʒ.ɚz/

Formal to Neutral

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Quick answer

What does “measures” mean?

Actions, steps, or procedures taken to achieve a particular purpose or deal with a situation.

Audio

Pronunciation

Definition

Meaning and Definition

Actions, steps, or procedures taken to achieve a particular purpose or deal with a situation.

Plural form: Concrete actions or policies; can also refer to units or standards of size, quantity, or degree. As a verb (third person singular): to ascertain the dimensions, quantity, or capacity of something.

Dialectal Variation

British vs American Usage

Differences

No significant difference in meaning. In the context of legislation or policy, both use 'measures' identically. Spelling differences follow regional conventions (e.g., metre/meter as a unit).

Connotations

Slightly more bureaucratic/formally procedural connotation in UK English. Slightly more pragmatic/outcome-focused connotation in US English, but the distinction is very subtle.

Frequency

Comparably high frequency in both varieties, common in political, business, and technical discourse.

Grammar

How to Use “measures” in a Sentence

[Subject] + take + measures + to + [infinitive] (The government took measures to curb inflation).[Subject] + implement/introduce + measures + [against/for] (They implemented measures against fraud).

Vocabulary

Collocations

strong
take measuressafety measuresprecautionary measuresausterity measuresdrastic measures
medium
implement measuresintroduce measuresprotective measuressecurity measurestemporary measures
weak
various measuresnecessary measuresappropriate measureskey measuresstrict measures

Examples

Examples of “measures” in a Sentence

verb

British English

  • The surveyor carefully measures the plot in metres.
  • This device measures your heart rate.

American English

  • The contractor measures the area in square feet.
  • The app measures your daily screen time.

adverb

British English

  • N/A for 'measures'. 'Measurably' is the adverb.

American English

  • N/A for 'measures'. 'Measurably' is the adverb.

adjective

British English

  • N/A for 'measures'. 'Measured' is the adjective.

American English

  • N/A for 'measures'. 'Measured' is the adjective.

Usage

Meaning in Context

Business

Refers to cost-cutting measures, performance measures, or corrective actions to improve KPIs.

Academic

Quantitative or qualitative units of observation; statistical measures; policy interventions in social sciences.

Everyday

Steps taken to solve a problem at home (e.g., 'We need to take measures to stop the draught').

Technical

Units of measurement (e.g., imperial measures); specific actions in engineering or IT (e.g., safety measures).

Vocabulary

Synonyms of “measures”

Strong

countermeasuressafeguardsprovisions

Neutral

stepsactionsproceduresinitiatives

Weak

effortsmovesmeans

Vocabulary

Antonyms of “measures”

Watch out

Common Mistakes When Using “measures”

  • Using 'a measures' (incorrect, as plural).
  • Confusing 'measure' (verb/noun) with 'measurement' (primarily a noun for the act or result of measuring).
  • Using 'make measures' instead of the strong collocation 'take measures'.

FAQ

Frequently Asked Questions

No. As a noun, it is often plural when referring to actions, but singular ('a measure') is also common for a single action or unit. As a verb, 'measures' is the third person singular present tense form.

They are largely synonymous, but 'measures' often sounds more formal, systematic, or official, while 'steps' can sound more informal or personal.

Yes, in American English, a 'measure' is a segment of time in musical notation (equivalent to a 'bar' in British English). 'Measures' is the plural.

Verb: 'I need to measure the room.' (action). Noun (action): 'We must adopt a new measure.' Noun (unit): 'A metre is a measure of length.' The context usually makes it clear.

Actions, steps, or procedures taken to achieve a particular purpose or deal with a situation.

Measures is usually formal to neutral in register.

Measures: in British English it is pronounced /ˈmɛʒ.əz/, and in American English it is pronounced /ˈmɛʒ.ɚz/. Tap the audio buttons above to hear it.

Phrases

Idioms & Phrases

  • For good measure (as an extra amount or to be sure).
  • Take the measure of someone (to assess someone's character or abilities).
  • In full measure (completely, to the fullest extent).

Learning

Memory Aids

Mnemonic

Think of a tailor taking MEASURES (with a tape measure) to MAKE SURE the suit fits. Both involve careful, deliberate steps.

Conceptual Metaphor

ACTION IS A MEASURED QUANTITY (e.g., 'drastic measures' implies a large, significant amount of action). PROBLEM-SOLVING IS A RECIPE (measures are specific ingredients/steps).

Practice

Quiz

Fill in the gap
The city council is introducing new to reduce traffic congestion in the centre.
Multiple Choice

Which of the following is the LEAST likely meaning of 'measures' in a formal report?