pandering: meaning, definition, pronunciation and examples

C1
UK/ˈpændərɪŋ/US/ˈpændərɪŋ/

Formal, Critical

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Quick answer

What does “pandering” mean?

Gratifying or indulging a person's baser desires or prejudices, especially to gain favour or popularity.

Audio

Pronunciation

Definition

Meaning and Definition

Gratifying or indulging a person's baser desires or prejudices, especially to gain favour or popularity.

The act of catering to the desires or weaknesses of others, typically in a servile or manipulative manner for personal, political, or commercial gain. It implies a lack of integrity.

Dialectal Variation

British vs American Usage

Differences

No significant differences in meaning or usage. The verb 'pander' is slightly more formal in British English.

Connotations

Equally negative in both varieties.

Frequency

Slightly more frequent in American political discourse.

Grammar

How to Use “pandering” in a Sentence

pander to somebody/somethingbe accused of pandering to X

Vocabulary

Collocations

strong
accused ofguilty ofblatantpoliticalshameless
medium
stopcynicalelectoralmedia
weak
constantobviouspublicperceived

Examples

Examples of “pandering” in a Sentence

verb

British English

  • The politician was accused of pandering to nationalist sentiment.
  • The newspaper panders to its readers' fears.

American English

  • The mayor pandered to big donors during the campaign.
  • That show just panders to the audience's worst instincts.

adverb

British English

  • He spoke panderingly to the crowd, promising them the impossible.

American English

  • The host smiled panderingly at his wealthy guests.

adjective

British English

  • His pandering speech was met with scorn by serious commentators.
  • We need policies, not pandering gestures.

American English

  • The film's pandering finale ruined its artistic integrity.
  • The senator's pandering tweet went viral.

Usage

Meaning in Context

Business

Rare. Might describe marketing that cynically exploits trends.

Academic

Used in political science, media studies, and sociology to critique populism or media bias.

Everyday

Used in discussions about politics, celebrities, or media behaviour.

Technical

Not a technical term.

Vocabulary

Synonyms of “pandering”

Strong

Neutral

indulgingcatering togratifying

Weak

humouringplaying up to

Vocabulary

Antonyms of “pandering”

confrontingchallengingprincipled standresisting

Watch out

Common Mistakes When Using “pandering”

  • Using it with 'for' (e.g., 'pandering for votes') instead of the correct 'to' (pandering to voters).
  • Confusing it with 'pondering' (thinking).

FAQ

Frequently Asked Questions

Yes, it carries a negative connotation of manipulation and lack of principle.

The verb 'pander' is always followed by 'to' (e.g., pander to voters).

It comes from the character Pandarus in Chaucer's 'Troilus and Criseyde', who acted as a go-between for the lovers. His name became synonymous with a 'pimp' or 'procurer', which evolved into the modern meaning of catering to base desires.

Almost never. Even if the desires being catered to are benign, the word implies a cynical or servile motivation.

Gratifying or indulging a person's baser desires or prejudices, especially to gain favour or popularity.

Pandering is usually formal, critical in register.

Pandering: in British English it is pronounced /ˈpændərɪŋ/, and in American English it is pronounced /ˈpændərɪŋ/. Tap the audio buttons above to hear it.

Phrases

Idioms & Phrases

  • pandering to the gallery
  • pandering to the lowest common denominator

Learning

Memory Aids

Mnemonic

Think of a PANDA being offered bamboo to do tricks—it's being indulged to perform. 'PANDERING' is indulging someone's desires to get them to act a certain way.

Conceptual Metaphor

POLITICS/COMMERCE IS PROSTITUTION (from the original 'pander' meaning 'pimp').

Practice

Quiz

Fill in the gap
The journalist criticised the candidate for to populist fears rather than addressing complex issues.
Multiple Choice

Which phrase best describes 'pandering'?