plummet

C1
UK/ˈplʌmɪt/US/ˈplʌmɪt/

Formal/Informal (more common in journalism and business)

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Definition

Meaning

to fall or drop straight down very quickly and steeply.

To decrease rapidly in amount, value, or quality; to plunge.

Linguistics

Semantic Notes

Verb only. Implies a steep, rapid, and often uncontrolled descent or decline. Rarely used as a noun in modern English (referring to a plumb line/weight).

Dialectal Variation

British vs American Usage

Differences

No significant difference in meaning or usage. Spelling is identical. Both use it primarily as a verb.

Connotations

Identical. Conveys severity and speed of decline.

Frequency

Equally common in both varieties in news and business contexts.

Vocabulary

Collocations

strong
shares plummettemperature plummetedprices are plummetingprofits plummeted
medium
confidence plummetedratings plummetvalue plummetedto plummet from...to...
weak
sales plummetpopularity plummetedstock plummetedbegin to plummet

Grammar

Valency Patterns

Subject + plummetSubject + plummet + from X to YSubject + plummet + by (amount/percentage)Subject + plummet + to (a new low)

Vocabulary

Synonyms

Strong

nosedivetumblecrashfree-fall

Neutral

fall sharplydrop rapidlyplungeslump

Weak

decline sharplydecrease rapidlydivesink

Vocabulary

Antonyms

soarrocketsurgeskyrocketclimbincrease sharply

Phrases

Idioms & Phrases

  • to take a plummet (rare, archaic)

Usage

Context Usage

Business

Common: 'Company profits plummeted after the scandal.'

Academic

Used in economics, environmental science: 'Bird populations have plummeted in the last decade.'

Everyday

Less frequent, but possible: 'My phone's battery plummets when it's cold.'

Technical

In aviation (informally for rapid descent), finance, meteorology.

Examples

By Part of Speech

verb

British English

  • House prices in the southeast could plummet if interest rates rise.
  • The football club's fortunes plummeted after the star player was injured.

American English

  • The stock market plummeted 500 points on the bad news.
  • Temperatures are expected to plummet below freezing tonight.

adverb

British English

  • No standard adverbial use.

American English

  • No standard adverbial use.

adjective

British English

  • No standard adjectival use.

American English

  • No standard adjectival use.

Examples

By CEFR Level

A2
  • The apple plummeted from the tree.
B1
  • After the news, the company's shares plummeted.
  • The bird plummeted towards the water.
B2
  • Consumer confidence has plummeted to a record low this quarter.
  • The plane's altitude plummeted during the storm.
C1
  • The currency's value plummeted overnight, triggering an economic crisis.
  • Approval ratings for the policy have plummeted among key voter demographics.

Learning

Memory Aids

Mnemonic

Imagine a PLUM with a heavy MET(al) weight attached—it would fall straight down very fast.

Conceptual Metaphor

DECREASE/DOWNWARD MOVEMENT IS A RAPID, VERTICAL FALL.

Watch out

Common Pitfalls

Translation Traps (for Russian speakers)

  • Avoid confusing with 'пламя' (flame). Think 'падать камнем' or 'стремительно падать'. Not a direct translation for 'снижаться' (to decrease) which is more neutral.

Common Mistakes

  • Using it for slow decline (e.g., 'The price plummeted slowly').
  • Using as a noun incorrectly (e.g., 'There was a big plummet in sales' – better: 'a sharp fall').
  • Misspelling as 'plumit'.

Practice

Quiz

Fill in the gap
After the failed product launch, sales by over 60%.
Multiple Choice

Which sentence uses 'plummet' CORRECTLY?

FAQ

Frequently Asked Questions

Overwhelmingly yes, as it describes a rapid fall or decline, which is usually negative. It would be unusual to use it for a positive decrease (e.g., 'pollution plummeted' is positive in outcome but describes a negative thing decreasing).

They are very close synonyms. 'Plummet' often emphasises a more vertical, gravity-like straight-down fall (from its origin as a weight on a line). 'Plunge' can suggest a more forceful or sudden thrust into something (e.g., plunge into water, plunge a knife). In figurative use (prices, etc.), they are often interchangeable.

Very rarely in modern English. Its primary noun meaning is the weight on a plumb line (a plumb bob). While you might see 'take a plummet' meaning to fall, it's archaic. In contemporary writing, use 'a sharp fall', 'a plunge', or 'a nosedive' instead.

It is standard and acceptable in both formal and informal contexts, but it is particularly prevalent in journalism, business, and academic writing where dramatic changes are reported. In casual speech, people might opt for 'drop really fast' or 'crash'.

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