preference

C1
UK/ˈprɛf(ə)r(ə)ns/US/ˈprɛf(ə)rəns/

Formal

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Definition

Meaning

A greater liking for one alternative over another.

The act of giving one person or thing advantage or priority over others; a legal right to priority in payment or consideration.

Linguistics

Semantic Notes

Implies a conscious choice or established liking, often based on comparison. Can refer to a habitual tendency or a single instance of choosing.

Dialectal Variation

British vs American Usage

Differences

Spelling is identical. In legal and some formal contexts, 'preference' (US) can refer to a payment made by a bankrupt debtor favouring one creditor over others, a concept also known in UK law but often under specific insolvency terms.

Connotations

Generally identical. Slightly more frequent in formal American business contexts (e.g., 'customer preference').

Frequency

Very high frequency in both varieties, with near-identical usage patterns.

Vocabulary

Collocations

strong
strong preferencepersonal preferenceconsumer preferenceshow a preferencegive preference
medium
clear preferenceindividual preferencestated preferenceexpress a preferencein preference to
weak
slight preferencecultural preferenceaesthetic preferenceindicate a preferencehave a preference for

Grammar

Valency Patterns

preference for [something]preference of [someone] for [something]in preference to [something]by preference

Vocabulary

Synonyms

Strong

predilectionpredispositionproclivitypenchant

Neutral

choicefavourlikingpartiality

Weak

inclinationleaningtendencybias

Vocabulary

Antonyms

aversiondislikedistasteindifference

Phrases

Idioms & Phrases

  • by preference
  • in preference to

Usage

Context Usage

Business

Analysis of consumer preference is vital for product development.

Academic

The study revealed a statistically significant preference for the first option among participants.

Everyday

I have a strong preference for tea over coffee in the morning.

Technical

The algorithm uses a user preference matrix to personalise recommendations.

Examples

By Part of Speech

verb

British English

  • Which do you prefer?
  • I'd prefer it if you didn't smoke.

American English

  • Which do you prefer?
  • We prefer to leave early.

adverb

British English

  • She chose the train, preferably an early one.
  • Call me later, preferably after six.

American English

  • I'd like a window seat, preferably on the left.
  • Use fresh herbs, preferably basil.

adjective

British English

  • What's your preferred method of payment?
  • This is the preferred option.

American English

  • Send it to my preferred address.
  • He's the preferred candidate.

Examples

By CEFR Level

A2
  • My preference is milk, not juice.
  • What is your preference?
B1
  • I have a strong preference for action films.
  • The hotel caters to dietary preferences.
B2
  • In preference to flying, we decided to take the train.
  • She was given preference because of her experience.
C1
  • The court must consider the child's preferences in custody cases.
  • The policy gives undue preference to commercial interests over environmental concerns.

Learning

Memory Aids

Mnemonic

PRE-FERR-ENCE: Think of 'FERR' like 'FERVideo'. You 'FERR' (carry) your liking FOR one option BEFORE (PRE) others.

Conceptual Metaphor

PREFERENCE IS A PATH (e.g., 'a leaning towards', 'go down that route'), PREFERENCE IS A POSSESSION (e.g., 'have a preference', 'my preference').

Watch out

Common Pitfalls

Translation Traps (for Russian speakers)

  • Avoid directly translating 'предпочтение' as '*preferention*' – the correct noun is 'preference'.
  • Remember: 'preference' is a noun; the verb is 'to prefer'.
  • Do not confuse with 'приоритет' (priority) – 'preference' is about liking, 'priority' is about importance/order.

Common Mistakes

  • Incorrect: 'My preference is *to drink* tea.' (Correct: 'My preference is *for* tea' or 'I prefer to drink tea.')
  • Incorrect: 'I have a preference *of* chocolate.' (Correct: 'I have a preference *for* chocolate.')
  • Overuse in informal contexts where 'like better' is more natural.

Practice

Quiz

Fill in the gap
The manager showed a clear for candidates with international experience.
Multiple Choice

Which preposition most commonly follows the noun 'preference'?

FAQ

Frequently Asked Questions

It is usually countable (e.g., 'my preferences', 'a preference'). It can be uncountable when referring to the general concept (e.g., 'personal preference is important').

'Choice' is the act of selecting or the option selected. 'Preference' is the feeling of liking one option more, which guides a choice. You can have a preference without making a choice.

Yes, it can imply unfair bias, especially in formal contexts (e.g., 'showing preference to one child', 'illegal preference in trade agreements').

The verb is 'to prefer'. The structure is 'prefer X to Y' or 'prefer doing X to doing Y'. For future or hypotheticals, 'would prefer' is used.

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