relatability: meaning, definition, pronunciation and examples
C1Informal, academic (media/cultural studies), journalistic
Quick answer
What does “relatability” mean?
The quality of being relatable.
Audio
Pronunciation
Definition
Meaning and Definition
The quality of being relatable; the ability for a person to be related to or identified with, often through shared experiences or emotions.
In modern contexts, especially media criticism, it refers to a character's, story's, or public figure's perceived capacity for an audience to feel a connection or empathy with them, seeing their own lives reflected.
Dialectal Variation
British vs American Usage
Differences
No major spelling or grammatical differences. The concept and usage are identical, stemming from shared media and cultural discourse.
Connotations
Slightly more prevalent in American popular and marketing language, but fully integrated into UK English.
Frequency
Moderate and increasing in both varieties, with very similar frequency patterns in relevant domains (e.g., entertainment reviews, psychology, social media).
Grammar
How to Use “relatability” in a Sentence
The relatability of [NOUN PHRASE][NOUN PHRASE]'s relatabilityto have/lack/increase relatabilityVocabulary
Collocations
Examples
Examples of “relatability” in a Sentence
verb
British English
- One relates to characters who feel genuine.
- The audience related strongly to the protagonist's dilemma.
American English
- Viewers really relate to shows about everyday struggles.
- I can't relate to that character at all.
Usage
Meaning in Context
Business
Used in marketing and branding to describe a product's or spokesperson's appeal to a target demographic's life experience.
Academic
Common in media studies, cultural criticism, sociology, and psychology to analyse audience engagement and narrative construction.
Everyday
Frequent in conversations about films, books, celebrities, or colleagues ('I couldn't watch it; the main character had no relatability for me').
Technical
Not typically used in hard sciences. Limited to soft sciences and humanities as a term of analysis.
Vocabulary
Synonyms of “relatability”
Neutral
Vocabulary
Antonyms of “relatability”
Watch out
Common Mistakes When Using “relatability”
- Using 'relationship' instead of 'relatability' (e.g., 'I felt a strong relationship with the character').
- Misspelling as 'relateability' (less common variant).
- Overusing in formal contexts where 'accessibility' or 'identification' might be more precise.
FAQ
Frequently Asked Questions
Yes. While considered informal by some older style guides, it is now a standard, widely accepted noun derived from 'relatable,' found in major dictionaries and academic writing in relevant fields.
Empathy is the ability to understand and share the feelings of another. Relatability is the quality in a person, character, or situation that prompts or facilitates that empathy. It is the trigger for the empathetic response.
Yes, but its appropriateness depends on the field. It is perfectly standard in media studies, cultural criticism, marketing, and sociology. In more traditional literary analysis or philosophy, terms like 'identification' or 'mimesis' might be preferred.
The standard and most common spelling is 'relatability.' 'Relateability' is a less frequent variant. For consistency and clarity, especially in edited writing, 'relatability' is recommended.
The quality of being relatable.
Relatability: in British English it is pronounced /rɪˌleɪ.təˈbɪl.ə.ti/, and in American English it is pronounced /rɪˌleɪ.t̬əˈbɪl.ə.t̬i/. Tap the audio buttons above to hear it.
Phrases
Idioms & Phrases
- “[Not directly idiomatic; often used in phrases like 'struck a chord' or 'hit home,' which are idioms for relatability]”
Learning
Memory Aids
Mnemonic
Think: 'relation' + 'ability.' It's the ability to form a mental or emotional relation with someone or something.
Conceptual Metaphor
CONNECTION IS A BRIDGE / SHARED EXPERIENCE IS A COMMON LANGUAGE. Relatability is the bridge built from shared ground.
Practice
Quiz
In which context is the term 'relatability' LEAST likely to be used appropriately?