subhead: meaning, definition, pronunciation and examples

B2
UK/ˈsʌb.hɛd/US/ˈsʌb.hɛd/

Formal / Technical (Journalism, Publishing, Business)

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Quick answer

What does “subhead” mean?

A secondary or subordinate heading or title in a document, article, or other text, used to organize content under a main heading.

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Pronunciation

Definition

Meaning and Definition

A secondary or subordinate heading or title in a document, article, or other text, used to organize content under a main heading.

In publishing and journalism, a subhead can also refer to a brief summary or explanatory line of text following a main headline. In organizational contexts, it can denote a subordinate leader or department head.

Dialectal Variation

British vs American Usage

Differences

No significant spelling or meaning differences. The compound form 'subhead' is standard in both, though 'sub-head' with a hyphen is an acceptable but less common variant, slightly more frequent in UK publishing style guides.

Connotations

Identical connotations of hierarchy and organization.

Frequency

More frequent in professional contexts (editing, publishing, corporate reporting) than in everyday conversation in both varieties.

Grammar

How to Use “subhead” in a Sentence

[article/possessive] + subhead + [verb e.g., appears, summarizes]subhead + [prepositional phrase e.g., of the chapter, for this section]

Vocabulary

Collocations

strong
write a subheadinsert a subheadmain heading and subheadchapter subhead
medium
under a subheadbold subheaddescriptive subheadsection subhead
weak
clear subheadinformative subheadbrief subheadfollowing subhead

Examples

Examples of “subhead” in a Sentence

verb

British English

  • The editor asked me to subhead the third section.
  • The article needs to be properly subheaded for clarity.

American English

  • She'll subhead each chapter to improve flow.
  • We subheaded the report to highlight key findings.

adverb

British English

  • No standard adverbial use.
  • No standard adverbial use.

American English

  • No standard adverbial use.
  • No standard adverbial use.

adjective

British English

  • The subhead text should be in a smaller font.
  • Please check the subhead formatting in the template.

American English

  • Use the subhead style from the stylesheet.
  • The subhead level is controlled by the CSS.

Usage

Meaning in Context

Business

Used in reports and presentations to denote sections under main agenda points.

Academic

Used in theses, papers, and textbooks to structure chapters and sections.

Everyday

Rare in casual speech. Might be used when discussing document formatting.

Technical

Core term in publishing, journalism, web design (HTML tags like <h2>, <h3>), and typesetting.

Vocabulary

Synonyms of “subhead”

Strong

subsection titlecrosshead

Neutral

subheadingsecondary heading

Vocabulary

Antonyms of “subhead”

main headingheadlinetitle

Watch out

Common Mistakes When Using “subhead”

  • Using 'subhead' to refer to a person's deputy (this is 'subordinate' or 'deputy head').
  • Misspelling as 'subheader' (acceptable in computing but 'subhead' is standard in publishing).
  • Using it as a verb (to subhead is not standard; use 'to subtitle' or 'to add a subheading').

FAQ

Frequently Asked Questions

Yes, they are synonyms and can be used interchangeably in most contexts, though 'subheading' is sometimes perceived as slightly more formal.

No, not in standard usage. It refers to a text element. For a person who is second-in-command, terms like 'deputy head', 'vice president', or 'subordinate' are used.

In theory, many, but style guides (like APA, Chicago) typically recommend a clear hierarchy up to 4 or 5 levels (e.g., Heading 1, Heading 2, etc.).

To organize content visually and conceptually, making a document easier to scan, understand, and navigate by signaling the start of new subtopics or sections.

A secondary or subordinate heading or title in a document, article, or other text, used to organize content under a main heading.

Subhead is usually formal / technical (journalism, publishing, business) in register.

Subhead: in British English it is pronounced /ˈsʌb.hɛd/, and in American English it is pronounced /ˈsʌb.hɛd/. Tap the audio buttons above to hear it.

Phrases

Idioms & Phrases

  • No common idioms.

Learning

Memory Aids

Mnemonic

Think of a **SUB**marine: it operates UNDER the main ship. A SUBhead operates UNDER the main heading.

Conceptual Metaphor

HIERARCHY IS VERTICAL SPACE (the subhead is 'below' the head). ORGANIZATION IS STRUCTURE (a subhead is a building block of a document).

Practice

Quiz

Fill in the gap
The journalist added a catchy to break up the long text and guide the reader.
Multiple Choice

In which context is the term 'subhead' LEAST likely to be used?

subhead: meaning, definition, pronunciation and examples | Lingvocore